by Holli | Oct 10, 2022 | Dental Office, Employer advice, Guest Blog Post, Practice Advice, Practice Marketing
I recently wrote an article titled : Tools DSOs Use to Staff Their Dental Jobs, where I discussed the tools DSOs have available to them to fill their vacant Dental Assistant and Hygienist jobs and filled you in on how you can access those tools. It got me... 
by Holli | May 9, 2022 | Dental Hygienists, Guest Blog Post, In The News
I recently contributed to a Becker’s Dental Review article. They wanted my input on why Dental Hygienists were not returning to the dental field. Here is what I wrote. Holli Perez. Co-founder and Chief Marketing Officer of DirectDental: Prior to 2020, the dental... 
by Holli | Dec 7, 2021 | Dental Assistant, Dental Hygienists, Dental Professionals, Guest Blog Post, Work Life
This blog post is brought to you by Dental Assistant Life. Dental Assistant Life is the blog of the Dental Assisting National Board (DANB) and its affiliate, the DALE Foundation. DANB is the national certification board for dental assistants. The DALE Foundation... by Holli | Oct 25, 2021 | Dental Office, Guest Blog Post, In The News, Practice Marketing
We found this article on Dentistry Today, and we thought it was too good we had to share it. What is it about four-letter words that make us so uncomfortable? Why do they have such shock value, and why are they considered completely taboo in polite society? After all,... by Holli | Aug 23, 2021 | Dental Office, Employer advice, Guest Blog Post, Hiring
This week’s post comes from one of DirectDental’s most highly requested Dental Hygienists, Cindy Lasala. Besides her passion for Hygiene, Cindy also has her Master’s in Human Resources, and she was kind enough to put together this post on you can... by Holli | May 21, 2021 | Dental Office, Guest Blog Post, Practice Advice
This post comes our friend, Dr. Fanar Swaida. Any dental practice must understand the importance of marketing if it wants to thrive and attract new patients. However, knowing that you should market your dental practice is one thing -knowing how to do it is quite... 