Big News from DirectDental

by | Mar 2, 2021 | Dental Job, Employer advice, Hiring | 0 comments

Oh goodness, this is HUGE and I’m too excited to figure out where to start.

Ok… I got this…

Now (happy dance) when you post a job on DirectDental your job automatically gets published on Indeed, Ziprecruiter, Google Jobs, Facebook Jobs, all social media platforms and more!  

What is even better, when a candidates applies on any of those sites, they automatically show up in your DirectDental Candidates. 

Meaning, one place to post your job, one place to view candidates, and a ton of visibility.

I know it is too exciting. 

Now, I want to make sure you have the right job post to ensure that you will get applicants.  Here are some simple tips to get more candidates. 

1 Do what the job boards want you to do

This is loaded but super important.  Working with the job boards for so long, I understand that they all want different things from your job post.  The more they like your job post the more candidates they will show your job to. So here are what the job boards what from you to make sure the candidates see it. 

#1 They want a certain length of words

Make sure you a minimum of 150 words in your job post. The sweet spot is 300 words.

#2 They want the position title to be in the body of the job descriptions several times

I put it in the position title in the job post a minimum of 3 times and I include abbreviations.  Ex. We are looking for an Registered Dental Hygienist (RDH) to join our growing team. 

#3 They want to know the name and location of your practice

So only mark your job confidential IF YOU ABSOLUTELY HAVE TO.  However, if your job is marked confidential, the job boards are most likely not gonna let it be seen. 

#4 They want to see how much you are paying

Most people like to mark DOE, which I totally understand, however, the job boards don’t… so if you can, show the rate of pay.  And make sure it is competitive.  

#5 They don’t want to show hundreds of the same jobs

Using our dental job templates is great, but please MAKE IT YOUR OWN.  The templates are designed to help you outline and meet the other parameters the job boards want. But, if you just use the template and don’t edit it, it gets throw in with the hundreds of others that didn’t edit the template.  Then Indeed and Google see hundreds of the same job and they push them down the priority list and they don’t get seen.  So, please include some of your own words in the template.

#6 Money talks

Paying the job boards more money gets your job seen by more candidates! We offer boosted job posts where we give Indeed, Ziprecruiter, and other job boards additional $$$ to make sure your job gets more applicants.  Offices using our boosted job post are averaging 30+ applicants in their first 2 weeks with the boosted plan.  

From the data we have collected so far, the jobs post that are following the first 5 rules are getting 18x more clicks than the ones now following these rules.

So do them!

Now that we know what the job boards want, let’s discuss…

How to get candidates to apply to your job

#1 They aren’t reading your job post

I hate saying that, I do.  But they aren’t.  So make sure all the good stuff is at the top.  I like to include why they want to work with us, followed by the benefits.  Then I put the rest after that.  Please don’t skip putting the rest because the job boards want it that extra stuff. 

#2 What is in it for them

A good job, doesn’t cut it anymore.  With offices so eager to fill their vacancies, offices are offering more competitive pay and great benefits to bring in top talent.  I will link some blogs on benefits and pay at the end of this article, to help you out. 
If you want more info on Benefits and Pay, follow the links below.

Understanding your Dental Employee Benefits
What should I pay my dental staff?
Can dentists reimburse their employees for health insurance?
5 tips to get more candidates for your dental job post

#3 Easy application wins

That is why DirectDental does the 1 click apply.  The easier the application process the more applications you are going to get.  Don’t require that they email you or anything special, cause they wont.

#4 They want to know your office before they meet you

Meaning, make sure you have a great web presence.  Good reviews, nice website, and interactive Facebook and Instagram profiles. 

#5 They need to hear from you, fast

Make sure to call candidates as soon as they apply.  Call, leave a voicemail, then send a text message.  More often, they are going to reply to a text message than a voicemail.  

If all of this sounds like a lot of work.  We understand.  Sign up for one of our staffing plans and we will do all the work for you.  You can read more about the benefits of our staffing plans here


Holli Perez

DirectDental- How it works for Dental Professionals
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